Publishing 101!

by | May 29, 2018 | Higher Education

The life cycle of a textbook


Ever wondered what the publishing process entails? Have a look at the above Infographic:

Step 1: Market Research:
Research is conducted to identify the target market and to shape the content and the financial viability to publish such a product

Step 2: Book proposal approval by OUPSA director
The book proposal is then presented to the board of directors for approval

Step 3: Author workshop:
The authors envisaged for the project are brought together for a day or more to participate in the conceptualisation of the book

Step 4: Preparation of manuscripts drafts with OUPSA’s Development Editors
The Development Editor ensures that the manuscript adheres to the vision of the book, as decided upon during the commissioning process and author workshop. The Development Editor therefore works with the authors to develop the manuscript to its final state.

Step 5: Peer review process:
The manuscript is sent out to peer reviewers within the relevant subject field to provide their feedback regarding the relevance of the manuscript, factual correctness, appropriateness for market, as well as any other feedback they deem necessary. The feedback obtained during the peer review process is then discussed with the authors and content editors to determine which changes to the manuscript are necessary. When required new edition manuscripts may also be sent for review.

Step 6 Handover to OUPSA Copy editor:
Copy editing of the manuscript, preparation of the permissions and artwork lists (if necessary), creation of the spec design (for internal layout)

Step 7: Design, Typesetting and Proofreading:
The manuscript is sent to the typesetter for layout and the designer starts working on cover ideas. The manuscript is proofread at this stage

Step 8: Print and Production:
Once the manuscript is finalised, it’s then handed over to the Production department for printing.

Step 9: Market Feedback
Once the book is published, the lecturers are asked for their feedback.

For further information on how to publish with us check out our website and Youtube page.

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